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Our 2026 Color of the Year is Here!

See It Now

Our 2026 Color of the Year is Here!

See It Now
← Paint Colors

Voodoo Violet

V001-3

Voodoo Violet

V001-3

COLOR INFORMATION

Family
Purple
Undertone
Cool
LRV

Light Reflective Value

Light Reflective Value (LRV) measures the amount of visible and usable light that reflects from (or absorbs into) a painted surface. The scale is black/zero to white/100.
9.564
RGB

Red Green Blue

These Red, Green and Blue colour codes are used in digital representation of colour. These three sets of codes create wide representation of colours on the screen. Although it is critical to see the paint colour in person, the digital representation gives the idea when we research colours at home.
115, 70, 130
HEX

Hexadecimal Numbers

This colour code is a hexadecimal way to represent RGB values, often used for building a website to represent colours digitally. It’s a secondary colour code that allows us to experience colorus in digital format.
#734682
← Paint Colors

Voodoo Violet

V001-3

Voodoo Violet

V001-3

COLOR INFORMATION

Family
Purple
Undertone
Cool
LRV

Light Reflective Value

Light Reflective Value (LRV) measures the amount of visible and usable light that reflects from (or absorbs into) a painted surface. The scale is black/zero to white/100.
9.564
RGB

Red Green Blue

These Red, Green and Blue colour codes are used in digital representation of colour. These three sets of codes create wide representation of colours on the screen. Although it is critical to see the paint colour in person, the digital representation gives the idea when we research colours at home.
115, 70, 130
HEX

Hexadecimal Numbers

This colour code is a hexadecimal way to represent RGB values, often used for building a website to represent colours digitally. It’s a secondary colour code that allows us to experience colorus in digital format.
#734682

RELATED SHADES

Still deciding on a shade? Get these chips mailed to you for free!

Sea Urchin

V001-1

Lively Lilac

V038-2

Meadow Thistle

V038-3

Izzy's Mittens

V038-4

Lavender Blaze

V001-2

Voodoo Violet

V001-3
 CURRENTLY VIEWING

COORDINATING COLORS

Explore coordinating colors for accent walls, trims and doors.

Bubbly

V090-1

Soft Wool

V155

Stately Graystone

V118-2

We’ve got the tools to help you get things done.

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Color Consultation

Get a free virtual consultation from one of our color experts.
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Color Visualizer

Easily compare colors by virtually painting one of our many rooms.

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Actual color may vary from on-screen representation.

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